Does Digital Printing Press Have A Future?

Digital printing technology eliminates various mechanical stages that are typically necessary for more traditional printing methods, such as manually stripping components together, manufacturing plates, and creating films and color proofs.

Digital printing press has reached a pinnacle of possibilities. It has established itself as a complement to traditional printing methods due to technological developments, market changes, and increasingly innovative applications.

The digital print industry has continued to grow and has been portrayed as a quick, young, disruptive technology, despite the fact that it is now the dominant print sector. The future of the printing industry seems to be blooming with remarkable growth. The print industry is ready to witness a surge after the Covid-19 pandemic.

What is Digital Printing?

Digital printing is the method of printing digital-based images directly onto various media substrates like paper, photo paper, canvas, fabric, and other substrates. It does not require any setup sheets and does not rely on a press plate to carry the image. It lets you print variable information like barcodes, database information, and tiny batches with several layout change covers. Digital printing has mostly supplanted lithography in various applications due to lower manufacturing costs.

Toners are used in digitized printing, just as in laser printing and other large printers that do not use liquid ink. It’s ideal for low-volume printing. Digitized printing allows for a faster turnaround time because the process is less difficult and requires less preparation. It is the most cost-effective printing option than traditional printing, and the results are far more pleasant.

What is Digital Printing Press?

A digital press is a multifunction digital printer capable of producing vast quantities of advanced documents in a short amount of time. Printing presses are the best option for people that need to digital print small to medium quantities.

Digital presses can also be used to mail merge data within a document, resulting in a personalized print suitable for direct mail marketing and invites.

Digital press prints have a greater per-page cost than more traditional lithographic printing methods however, this is usually offset by the cost of skipping all the technical steps required to create printing plates.

How Digital Printing Press Works?

The digital press uses a raster image supplied directly to the printer through digital files and graphics software tools. The toner does not penetrate the substrate as it does in other printing processes. Instead, it develops a thin layer on the surface, which can be adhered to with the help of a fuser fluid as part of a heat or UV curing process.

Advantages of Digital Printing Press

  • Faster turnaround time
  • Modification can be done while printing
  • Environment friendly
  • Easier personalization options
  • Cost-effective
  • Consistent printing capabilities

Market overview of Digital Printing Press:

The global digital printing press market is estimated to be US$ 29,156.3 Mn in 2022 and is expected to reach US$ 52,166.2 Mn by 2032 at a CAGR of 6.1%.

Key Market Insights:

  1. Market Share by Type: The ‘inkjet’ segment is estimated to be the most lucrative segment. It is estimated to account for a revenue share of 61.6%  in 2022.
  2. Market Share by End-Use: The ‘newspaper & magazine’ segment is estimated to be the most dominant segment. It is estimated to contribute 33.5% revenue share in 2022.
  3. Market Share by Region: North America is estimated to be the most lucrative market. This market is estimated to contribute 35.7% revenue share in 2022.

Factors driving the growth of this market:

  • Increasing demand from textile and packaging industries.
  • Demand for environmentally friendly and low-cost printing methods.

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